Saturday, May 9, 2009

Jeff Paul's Internet Millions Scam - How I Would Have Made it Better

We all know by now that Jeff Paul's Shortcuts to Internet Millions is a scam.

It could have been a successful system that should have worked for thousands of people if Jeff Paul had used his skills and left out the over hyped and misleading income claims but I guess he was thinking that people ARE stupid enough to think you could make $430,000.00 in one week without any previous experience.

Jeff Paul, of course, knows a lot about pressing people's hot buttons and knows how the internet works when it comes to making money online. Its a pity though he has to use such underhand techniques and put out such a disappointing product and laughable infomerical.

Now if I was Jeff Paul here's how I would have set it up from the beginning so that I won't have such a nasty backlash.
  1. Test the product with real users and use them for the testimonials instead of friends and paid actors. On the first Jeff Paul infomercial one of his testimonials was his friend Shawn Casey who doesn't need another system because he already makes that kind of money. Saying he made $430,000.00 while on a cruise using the Jeff Paul Shortcuts to Internet Millions system is just misleading.

    Real testimonials from real people who had used the system would have been more believable.

  2. Get rid of the lies and hype-fest - sure it sells and might generate buzz and interest but what about going for the long haul? It usually pays to be honest.

    Claiming that you can make $10,000 in your first week might sound appealing to some but it really does nothing but generate skepticism. Making money with no experience is possible but it takes some learning to start making money. Sure he bills it as a 'shortcut' but I have yet to see a real testimonial on the internet from one regular person who has bought and profited from this system.

  3. Collect names and email addresses - As a direct marketer, Jeff Paul should know better - the money is in the list. He should have had people on the sales site with a privacy policy that they won't sell, rent or trade the email addresses while giving them the ability to opt out. Then he could always send legitimate emails to his subscribers with money making tips and reminders to buy his program.

  4. Respect people's right to privacy and give them the ability to opt out of the unwanted telephone calls. I know this is how they try to sell on the back end - the coaching program that sells for $1000s of dollars - but if someone says they don't want to hear about it then what sense does it make getting on their wrong side?

  5. Replace the Big League Players Club with an actual membership site like Wealthy Affiliate that persons who bought the Jeff Paul system can have access to for a reasonable monthly fee. 'Cuz really, the people who are being targeted for the Jeff Paul system cannot afford a program like this.
I have no doubt that Jeff Paul's Shortcuts works for Jeff Paul but the consensus on this one is that it doesn't work for the people. These are just 5 things I would have done from the start to make it better.



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